How should Baidu Encyclopedia SEO be refined? 0? three
Let Bian Xiao share with us how Bian Xiao did a good job in Baidu Encyclopedia. Let's study together. First, see the overall structure through Baidu Encyclopedia. It is often seen on the Internet that the DIV+CSS structure is easily crawled by Baidu search engines, but we can clearly see from Baidu Encyclopedia's products that the header code uses a lot of JS, and the middle part of the page is a mixed structure of tables and DIV+CSS. The emergence of this mixed structure shows that Baidu search values not the simplification of code as much as possible, but the pursuit of natural harmony of web pages. Second, the title, keywords and description labels are set to 1. The title of Baidu Encyclopedia is concise, and the title contains keywords, which will never be sloppy. Baidu Encyclopedia is the most successful creation and creativity in Baidu products, and it is welcomed by search engines such as Google, Soso and sogou. This requires us to seriously study the reasons. From Baidu Encyclopedia's products, we can clearly see that its title is very concise, never procrastinating, and more importantly, it contains keywords. 2. You can ignore the keyword and description tag settings in the page title. In order to improve the quality of search ranking, Google has already cancelled the head keywords and descriptions. However, Baidu clearly wrote in the suggestion to the webmaster: write the title of the webpage carefully and pay attention to the keywords and descriptions of the webpage. Because of improper keyword setting, Baidu has not included it. Later, when studying Baidu-related products such as Baidu Encyclopedia, I found that many Baidu products did not set keywords, so I deleted keywords and descriptions. The results were included in two days. This tells us not to pay too much attention to the setting of article keywords, because search engines don't value these now. Setting keywords will not only bring you much benefit, but also bring you incalculable serious consequences, from being punished to being dropped by K. Third, reveal the topic of Baidu Encyclopedia 1 content quality, the structure is clear at a glance, and the context is clear and smooth. When we open Baidu Encyclopedia, we will find that the content structure of each page of the product is very clear. After reading the detailed explanation of a research report by Duke Zhou, I found that this article ranked well. If you compare them carefully with Baidu Encyclopedia, you will find that they have a * * * similarity, and both pay great attention to the use of first-level titles and second-level titles in articles, so that users can easily understand the structure of articles and the ideas of articles through font size and thickness. Look at Baidu's advice to webmasters: Baidu is just an ordinary user. If users don't understand what you are saying, neither will Baidu. So in the process of editing an article, we must pay attention to the clear structure of the article. 2. Establishing an index directory is convenient for users to read Baidu Encyclopedia. Generally speaking, such a long page is very inconvenient for users to consult, so Baidu Encyclopedia has built relevant directories and tracking points on this page to facilitate Baidu Encyclopedia's reading. The establishment of a catalogue is like the catalogue of a book. As long as you find the relevant chapters from the catalogue and read them directly, it will not only facilitate the reading of related products, but also greatly enhance the good experience of users. 3. Use the optimization label and emphasize reasonable optimization. From Baidu Encyclopedia's products, we often see a lot of etc and other labels. On the contrary, css is rarely used, which shows that Baidu is very fond of these HTML tags. How can we improve the ranking of web pages? In the process of designing web pages, consciously using these tags is very beneficial to the ranking of web pages. 4. Cite references and respect the copyright of works. Check editors in Baidu Encyclopedia. You will find a reference button in the button. Click this button, and a page will pop up for you to fill in the text source or a hyperlink of the reference. The source of this quotation clearly tells us that search engines such as Baidu pay more and more attention to copyright. 5. Strengthen extended reading and improve the user experience. Seriously study Baidu's related products. There are basically no links to communicate with the outside world and no partners. This is not that Baidu does not attach importance to external links, but attaches importance to one-way high-quality external links. 6. Baidu Encyclopedia has added relevant columns for extended reading, allowing editors to further extend the article, which can be to recommend a book or a chapter related to the entry, or some related external links, so that users can easily find relevant external knowledge and further strengthen the user experience. This virtually tells webmasters not to always cover their own websites for fear of exporting an external link and bringing traffic to other websites. Rich extension is also an important part of increasing the weight of the website. 7, pay attention to content integrity, the length of the article is not limited to Baidu Encyclopedia. Many encyclopedias are getting longer and longer, richer in content and more complete in editing. However, we didn't see the paging of Baidu Encyclopedia. Fourthly, Baidu Encyclopedia optimizes the link 1 and emphasizes the link in the station. When we open Baidu Encyclopedia, you will find that all the entries in Baidu Encyclopedia are important factors with high weight and high ranking, that is, almost crazy links in the station. The whole Baidu Encyclopedia is like a dense spider web, which can support each other and better convey the weight of the website. 2. Emphasize the relevance of topic content export links. High-quality and topic-related export links are also important. 3. Weaken the import links of websites reasonably. Judging from the import links of Baidu Encyclopedia entries, there are basically no import links. According to the conventional practice, the import of a large number of high-quality external links will improve the ranking of keywords on the page, that is, the weight of the page, but from Baidu Encyclopedia, it is not found that Baidu has imported a large number of high-quality import links. V. Baidu Encyclopedia Editing Service Baidu Encyclopedia can keep the timeliness and freshness of web pages by letting users actively participate in the editing of entries. You know, Baidu doesn't like pages that are never updated. In this way, two problems arise invisibly. 1, through the editing service of Baidu Encyclopedia, the webpage of Baidu Encyclopedia can be guaranteed to be constantly updated. I often hear many webmasters say that Baidu and other search engines will reduce the weight of modifying web pages, and advise webmasters not to change the content of web pages easily. Actually, this is a misunderstanding. According to the follow-up study of SEO experts on the World Wide Web, it is found that as long as the title of the page remains unchanged, the weight of the page will be effectively improved through the continuous modification of the content. 2. Through the editing service of Baidu Encyclopedia, relevant pages have been added to enhance the relevance of keywords. Every time you edit Baidu Encyclopedia, an old page will appear. If you edit it n times, there will be n identical pages. These pages with the same title and different contents are interrelated, which makes the keywords of this page highly concentrated. 3. Cleverly keep keyword titles unchanged through the editing service of Baidu Encyclopedia. No matter how we edit the entries in Baidu Encyclopedia, the titles have not changed. Such a clever layout makes its Baidu Encyclopedia stand in the same position. 6. What format of Baidu Encyclopedia html page is most favored by search engines? The answer to this question is different. SEO experts from the World Wide Web found that different search engines like different formats. Generally speaking, search engines prefer static web pages to dynamic ones. 1, Baidu prefers static pages. Html format. Whether it is Baidu Encyclopedia or other Baidu products, the displayed page format is mainly used as. Html pages, not html or other forms. Tracking mixed pages in the universal navigation network will find that the pages in html form are far better than those in html form, and the pages in static form are better than those in dynamic form. Step 2 disguise yourself. Html pages are also favored by Baidu. Further research shows that many pages known by Baidu Encyclopedia and Baidu are dynamic pages, and the generated pages are pseudo-htm static pages. From these details, we can know that fake htm static pages are also favored by Baidu. Summary: Through this article, we know what Baidu Encyclopedia should do, and we need to do these factors well: the overall structure can see through the principle of Baidu Encyclopedia, the topic of Baidu Encyclopedia content quality can be revealed from the setting of Baidu Encyclopedia's title, keywords and description labels, and the links can be optimized for Baidu Encyclopedia, and the editing service of Baidu Encyclopedia can be guessed. The last step is Baidu Encyclopedia html. Bian Xiao doesn't believe that your written application won't pass after we have done all these factors well.