Good wine brand

Liquor is the most important liquor in China, among which Maotai-flavor, Luzhou-flavor and Fen-flavor are the three main flavor types. Speaking of Maotai-flavor liquor, I have to mention that Maotai won the gold medal of the Paris World Expo for two consecutive years with 1985 and 1986. Maotai won the title of national famous wine at the domestic five-defective cocktail party. So far, Maotai has won numerous awards at home and abroad, and often appears on official occasions to entertain foreign heads of state and distinguished guests visiting China. 1972, during the US President's visit to China, Zhou Enlai entertained Nixon with Moutai.

At present, Maotai, as the most striking high-grade liquor brand, occupies a dominant position in the market. 20 18, maotai has been rated as the first brand value of global spirits for three consecutive times, and its international popularity is also evident.

The brewing raw materials of Maotai liquor are waxy sorghum, wheat and water, which are made into koji at high temperature. The main technology includes feeding, koji making, brewing, storage, blending and packaging. The brewing process adopts solid-state fermentation, feeding twice a year, multiple rounds of high-temperature stacking fermentation, high-temperature wine picking and long storage period. A bottle of Maotai will go through 30 processes, 165 links, and it will take at least 5 years. It is this complicated process that shapes the style characteristics of empty wine with rich sauce flavor, elegant aroma and lasting fragrance.

Brand flagship Tian Fei Maotai and Wuxing Maotai are high-grade liquors, which are highly sought after by collectors and investors, and their prices have been rising year after year. JD.COM flagship store 53-degree Tian Fei Maotai and 53-degree five-star Maotai both cost more than 3,000 yuan, while 43-degree Tian Fei Maotai is relatively cheap, so we can start with a bottle of about 1000 yuan. Although the series names of Tian Fei Maotai and Wuxing Maotai are different, there is actually no difference in quality, except that Tian Fei Maotai was exported in the early days of the founding of the People's Republic of China and Wuxing Maotai was sold in China, but now this form is no longer solidified. Maotai has moutai prince wine and Maotai welcome wine in the middle and low grades, and has developed sub-brands such as Laimao and Elvis Presley. The technology of moutai prince wine series is in the same strain as that of Tian Fei Maotai, and its taste is close to that of Tian Fei Maotai. The main difference between the two is that Tian Fei Maotai is Khun Sa wine, and Prince wine is crushed sand wine; Maotai welcome wine belongs to Fansha wine, and its aroma and taste are far less rich and layered than Prince wine. In addition, the ultra-high-end also has the aged Maotai series, with years ranging from 15 to 80 years.