I also want to know about the collection of Feng Shui wealth-promoting layout methods
When naming a store, you should generally consider the following aspects:
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1. First, consider a simple and easy-to-remember name to attract potential customers. Of course, customers with complex and difficult-to-remember names will be reluctant to promote you, and will also have a certain degree of psychological repulsion, unless they are particularly distinctive and can Repeatedly whet the appetite of customers, but many stores cannot do this.
Second, consider using an artistic name to make the store appear to be culturally rich and the owner’s face will shine.
Third, consider combining the characteristics of the store, that is, it must be worthy of the name, so that customers can know what it does at a glance, making it easier for customers to purchase. For example: Tongrentang and Guanglian Medicine are easy to understand at a glance.
4. Finally, consider a unique name. Only novelty can attract customers. Tianjin’s Goubuli steamed buns are well known to everyone.
5. If we want the store to have long-term development, we can also learn from how some gold signboards were named, such as "Quanjude and Tongrentang". Their names are simple, elegant and sophisticated. With the unique naming method and good management, it has become a century-old brand.
However, if the name of the store is not chosen well, it may not only offend customers, but may also affect the development of the business. Therefore, you can find some teachers to give some professional advice when naming the store.
Details:
It is understood that the traditional method of starting a store name has almost no "technical content". The first is to name the restaurant after a person. Whatever the owner’s name is, the name of the shop will be the same as the owner’s. That’s how Tan Yutou and Sister Su’s hot pot were named.
The second type is to name it based on the region. It is called whatever it is in.
The third type is named after the characteristics of the store, which is mainly reflected in restaurants. A shop called "Frog King" specializes in frogs, while a shop called "Casserole Professor" specializes in casseroles. There are also many small shops named with auspicious words such as "cai", "treasure", "rich", "kang", "an", "tai" and "da".
Nowadays, creative store names are much more “fancy”. There is a store near Lianhua No. 2 Village called "Rice", which has the same name as the US Secretary of State. When I walked in, I saw that it was a clothing store. "The Forager" is a clothing store. The shop owner said that he had been thinking about the name of his shop for a long time, and finally got inspiration from an Internet search engine.
Some store names are based on feeling. There is a coffee shop called "Yapo". Although the store looks a little shabby and the signboard is a little faded, many people are full of curiosity when they hear such a store name. There is also a Shanghai restaurant with a very direct name - "Shanghai·Shanghai". This store has European-style decoration, and the name and facade create a sense of luxury like a foreign market. Some stores establish their brand image through their store names.
A store that sells pillows is called "Top Matters."
Industry insiders warn that foreign store names or store names that are mixed with foreign styles are no longer popular. Because these names have no real meaning, it is difficult to impress people. When naming your store, don’t use too many words. If there are too many words and you can’t remember them, the effect will definitely not be good. There is a store in our city. The name of the store has more than ten characters, which is very difficult to pronounce. Also, the store name should not have too many strokes, and the wording should not be unfamiliar.