How to locate a small restaurant?

Small restaurants must follow the following seven principles when choosing a site:

1, I would rather stop in March than choose a second store. I would rather wait for three months than choose a general location.

2. location. It is best to choose places with many people, such as shopping malls, office buildings, university campuses, hospital clusters, residential areas and so on.

3. Passenger flow. Passenger flow analysis mainly analyzes the types of passengers, whether passing by, shopping, driving, cycling or walking. The statistics of passenger flow can be carried out by sampling.

4. area. For small and medium-sized restaurants, the area should not be too large, and 60-200 square meters is appropriate.

5. rent. The rent is directly proportional to the location, mainly depending on the cost performance, whether there is a transfer fee, whether the rent fluctuates in the second year, and the length of signing.

6. Fixed customers. Fixed tourists refer to the surrounding residents, shops and other groups. Generally, the consumption quota of surrounding tourists accounts for two-thirds of the total turnover, except for commercial streets.

7. potential. New residents in large communities, shopping malls, supermarkets, hospitals, schools, factories, mines and office buildings should pay special attention to this and infer in advance how long it will take for the new market to break through the trough. The potential is determined by the passenger flow.