He Jiong is a well-known host who is almost a household name in my country. Parents born in the 80s and 90s grew up watching "Windmill" hosted by him, while those born in the 00s and 10s I grew up watching "Happy Camp" on Mango Channel. In terms of popularity, He Jiong can be said to be popular among both young and old.
So, what kind of family produces such outstanding children?
In He Jiong’s growth, He Wei’s tiger father-style education played an important role. And when He Jiong became famous, Jiong's father continued to tie He Jiong's business marketing with him, which ultimately dragged him down. When it was revealed that He Wei, Jiong's father, had become a "lao Lai" due to debt arrears, He Jiong's career was inevitably affected.
He Jiong's high emotional intelligence and good popularity are recognized. From "The Windmill" to "Gardenia Blossoms" to "Happy Camp", the image He Jiong creates is always kind, friendly and happy. Anyone who walks next to He Jiong can always feel his spring-like smile. That kind of friendliness is like a light gardenia, light and fragrant, and it is not easy to cause hostility and disgust.
This unique temperament comes from his family.
He Jiong's father, He Wei, is a researcher, while his mother is a housewife with a low level of education.
The He family is a family with the potential to be a top student. He Wei’s eldest brother He Yu is a top-level figure in school. In his early years, he was the director of the Planning Department of the Petrochemical Department of Hunan Province, and He Wei has also been a top student since he was a child. He is quick-witted and intelligent. When he was in college, he suddenly became obsessed with philosophy and changed his department to study philosophy. After graduation, he became a researcher at the Philosophy Institute of the Hunan Academy of Social Sciences.
After getting married, He Wei gave birth to two sons. The names he gave to his two sons were also very cultural. One was named He Hao and the other was named He Jiong.
He Wei has very strict requirements for his two sons. He always says the same thing and does not let the boy cry. When he does not do well, he will beat him directly with a stick.
Although He Wei is unsmiling, He Jiong's mother is a kind and kind woman, low-key and modest, often helping her neighbors, and is very popular.
In such a family atmosphere, it is easy to explain He Jiong's low-key modesty. He is small in stature and does not have a strong personality. Instead, he is gentle and kind like a girl.
Before He Jiong became famous, He Wei had not had many business-related dreams, but his son suddenly became popular in China, allowing him to see another way to make money besides being a "researcher" the possibility of the way.
In addition to his strict teachings as a child, He Wei had important guidance on He Jiong’s career path:
When He Jiong resigned from CCTV and went to "Happy Camp", it happened to be that at this time, Bei He Jiong was retained as a teacher. He Jiong was very hesitant at the time and didn't know what to choose. At this time, He Wei gave his advice: "Don't be afraid, accept both, and run on both sides. This way you can have a stable job and fulfill your dream of hosting."
And when He Wei retired, for Encouraging his father to release his residual heat, He Jiong also provided important advice to his father: to enter the catering industry and create the "Dad Jiong" brand.
Under the guidance of professionals, the "Baba Jiong" brand has developed rapidly, and has successively launched "Baba Jiong Boneless Fish Rice", "Baba Jiong Small Seafood", "Baba Jiong Chuan Chuan Base Camp", "Baba Jiong" Brands such as "Baba Jiong Milk Tea" and "Baba Jiong Honey Brushed Pork Ribs" have become famous throughout the country in just seven or eight years.
In the process of building the "Jiong Daddy" brand, the father and son cooperated very well. He Jiong was responsible for the popularity leadership, and He Wei was responsible for the rear operations. Under the leadership of He Jiong's high popularity, the family members of Happy Camp have also visited the store many times to dine and promote the store. This can be regarded as buying Teacher He's face and helping "Dad Jiong" to promote the store for free.
It is not uncommon for actors to turn to business after becoming popular. For example, "Erkang" Zhou Jie went to grow rice, Ren Quan quit the entertainment industry to invest, Ma Su opened a hot pot restaurant, and Huang Zitao opened Crab pot restaurant... There are people like He Jiong who work on the front line to gain popularity while their father does business behind the scenes, but they are all businesses that consume popularity.
However, "Dad Jiong" has consumed He Jiong's popularity a bit too much. Not only did he use He Jiong's name as a brand, but he also roped in He Jiong's "circle of friends" to canvass votes. The most important thing is that not long ago, Hunan Jiong Dad Culture Media Co., Ltd. was also revealed to have been enforced by the court for failing to perform its legal obligations on time, and the execution target was 439,700 yuan.
The kind father walked into the shopping mall and became the "boss" who owed his employees wages and became a "laozi".
At this time, He Wei has become the shadow behind the star aura of his son He Jiong.
And this is not the first time.
Previously, the well-known entertainment whistleblower "Changchun International Trade" once revealed that He Wei hired people to forcefully knock down the village archway. The reason was that the village archway was close to the He family's ancestral house, which affected the feng shui of their ancestral house.
When the hired man was detained by the villagers, He Wei responded: "If you don't release him, I will spend one million to deal with the relationship, and I have to get rid of both the mayor and the police station director!"
If the Changchun International Trade news is true, then a series of saucy operations by Jiong’s father, He Wei, will directly affect He Jiong’s future career.
An ancient proverb: "When one person attains enlightenment, chickens and dogs ascend to heaven."
When one person becomes famous, the whole family will benefit from it. It is understandable to use his son's fame to make a fortune, but wise parents will not do this. .
What will wise parents do when their children become famous?
Parents with great wisdom will never waste their children’s reputation.
In this year’s Olympic Games, diving champion Quan Hongchan became popular on the Internet. She bluntly said that she first learned to dive just to treat her mother’s illness. After the game, many caring companies and enthusiastic people came to her home and wanted to help her. .
Faced with the influx of money and items, Quan Hongchan's father refused. He said: "We will not consume our daughter's honor. We hope that our daughter can study and go to college in the future."
Quan Hongchan became popular. Her father could have accepted these gifts, and he could have done live broadcasts, accepted advertisements, and opened restaurants to make money easier and live a better life. But "a parent's beloved son," The plan is far-reaching." Quan Hongchan's father obviously thought about his daughter for a long time. Quan Hongchan needed long-term education and development more than money.
This also reminds us of Lin Miaoke and Yang Peiyi at the 208 Olympic Games.
A song during the Olympic Games became popular among two girls, one in front of the stage and one behind the scenes. But after Lin Miaoke became famous, her mother simply regarded her daughter as a cash cow. She took on roles, shot commercials, and attended various public events, constantly consuming Lin Miaoke's reputation. On the other hand, when Yang Peiyi was invited by advertisers and various programs, her parents said: "I'm sorry, my child is spending the summer vacation."
For many parents, they have strict requirements for their children. , it is easy to cultivate children to become successful, but when their children really become successful, how many parents can stick to their original intentions and not consume their children's energy or reputation?
I would like to advise He Wei to reflect on this.
I hope more parents will learn from this.