The image spokesman of the shopping mall is helpful to establish and promote the image of the shopping mall, which makes the shopping mall more affinity and appeal, and invisibly drives the sales of goods. The image spokesmen of shopping malls will be divided into three generations: children, young people and middle-aged people. The collection activities of the latter two will be explained in the last two plans of the "Autumn Trilogy". Children, young people and middle-aged people are the main customers of shopping malls.
Activity mode:
Advertise in newspapers, radio stations and other news media 10 days in advance, and issue solicitation notices on bulletin boards and member posters at the entrance of the mall.
Collection content:
The mall is looking for two spokespersons for children, one male and one female, aged 5- 10. Photos of spokespersons will appear in newspaper advertisements and posters of shopping malls, and participate in some activities organized by shopping malls.
Registration method:
Participants bring basic information and a six-inch photo to the shopping mall planning department to register directly, or mail materials to the shopping mall planning department to register. The mall will select 10- 15 people from the applicants to participate in the on-site selection finals.
Description of site selection:
The finalists are required to perform live programs with unlimited content, limited to 5 minutes. The mall will announce who is the final image spokesperson the next day. A male and a female image spokesperson will each get a 500 yuan coupon (or the mall will provide four sets of clothes every year in the future), and the finalists will get a mall 50 yuan coupon.
Activity preparation:
Set up an activity platform at the entrance of the mall or the central hall, and decorate it carefully. We can extend the activity platform of "Fairy Tale Speech Contest" and make some changes.
Note: Shopping malls will pay attention to the growth of children's spokespersons for a long time from time to time, which will help to enhance customers' curiosity and attract customers.
The second part of celebration planning is to celebrate the ninth anniversary of Polaris, and take this opportunity to carry forward the spirit of enterprise, enhance teamwork and inspire the enthusiasm of loving my family, and this planning case is specially formulated.
First, celebrate the theme of the month
Exquisite work, wonderful life, work together to create a bright future for Polaris.
Second, the formation
Team 1:
Team 2:
Three teams:
The fourth group:
III. Contents of activities
(1) Ongoing activities (month, day, day)
Celebration photo exhibition.
Learn a new set of broadcast gymnastics, each team will organize their own contact in their spare time, and the office will play a new broadcast gymnastics CD at noon every day.
(2) Staged activities
opening ceremony
Procedure: The opening speech will be made by issuing the school flag, and the staff will sign the marathon prize (and breakfast).
() Marathon: It will be conducted by the team. The group with the largest number of returnees will win the collective prize, and the individual prize will take the first place for men and women respectively.
() Flag-raising: The flag-raising team took the national flag from the oldest employee of the company and distributed it according to the flag-raising ceremony.
() Signature: Opening speech: After the flag-raising team returned to its original position, the general manager made an opening speech. Original:
() After the opening speech, employees who celebrate their birthdays in September will sign their names at the celebration. (Put pigeons and firecrackers at the same time)
() Awards: collective and individual marathons will be awarded. (Breakfast buffet is also provided)
() Basketball preliminaries: The four teams draw lots for the preliminaries respectively.
Singing encourages the celebration of Mid-Autumn Festival.
() Basketball final. The first two teams in the preliminaries play the final.
() Line up to perform. Badaling class members lined up to report the performance. The flag-raising group lined up to perform.
() Two people tug of war. A man and a woman from each team will have a tug-of-war competition. Take the first place.
() bonfire lighting ceremony. The top nine employees with the longest division of labor spread the fire, and finally the chairman of the presidium lit a bonfire and began to barbecue. (farmhouse meals: corn, sweet potatoes, peanuts, steamed stuffed buns, moon cakes, tea eggs, ducks, sausages, drinks)
() birthday celebration. Celebrate the ninth birthday of Polaris and celebrate the birthday of employees born in September. (minutes)
() The server displays. Show the uniforms of the company since its establishment in the form of sketches. Each group sent people to answer questions about which uniform was the earliest company uniform in the exhibition, which was the annual uniform, and how many uniforms were displayed. (minutes)
() Recite music poems. Senior staff member Huang
() ballroom dancing. (End)
Enterprise culture knowledge contest. Each team must have middle-level personnel to participate.
All-around competition. Each team chooses one man and two women to participate in five sports: long-distance running, peak climbing, long jump, shuttlecock kicking and rope skipping. Take the team with the highest collective cumulative score.
Closing ceremony:
Procedure: broadcast gymnastics performance, award, flag removal and closing speech.
() Broadcast gymnastics performance: perform in groups and get the highest score.
() Give a closing speech. The assistant general manager made a closing speech.
() Awards: various awards produced in the awarding activities.
() Flag withdrawal: the celebration flag is lowered and formally sealed for safekeeping.
Fourth, the time schedule:
Ongoing activities: month-day-day
. Phased activities:
Opening ceremony month day
Almighty competition
Mid-Autumn Festival bonfire party
Cultural quality knowledge contest month day
Closing ceremony month day
The original organization of intransitive verb activity:.
(1) Organizing Committee
The "Organizing Committee" of this activity is led by the trade union, with the chairman of the trade union as the chairman and commander-in-chief, and the leaders of each group are members of the Organizing Committee. The Organizing Committee is responsible for life planning, organizing and implementing, and supervising the leadership operation of the general commander with the approval of the general manager.
(2) Description of responsibilities
Secretarial group, responsible for organizing publicity and agitation, collation of written materials, prize procurement management and distribution, information statistics and other secretarial work.
The Culture Group is responsible for organizing the organization and operation of the photo contest and the corporate culture contest. Responsible for the whole process of photography and video production and CD-ROM.
The party group is responsible for organizing the smooth progress of the Mid-Autumn Festival party.
、
The planning team is responsible for the organization and operation of the opening and closing ceremonies of this event.
Sports Group: Responsible for the organization and operation of sports competitions related to all theme month activities such as marathon, all-around competition and basketball match.
Seven, prizes
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Eight. gift
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Celebration Planning Part III Activity Name: 5th Anniversary Celebration of the Youth League Branch of the College of Mechanical Engineering-"University Feelings"
Event logo:
Activity purpose:
Promote the internal construction of the Youth League branch, improve the overall cohesion, enhance the friendship between students and the Youth League branch, stimulate students' innovative consciousness, exercise cooperation ability and enrich extracurricular life. At the same time, it shows the elegance and charm of the Youth League branch of the School of Mechanical Engineering to the school.
Activity introduction:
This year marks the fifth anniversary of the "Youth League Branch Exhibition" of the School of Mechanical Engineering. We have set up five series of sub-activities, such as passionate flower basket, wise square, creative canvas, charming stage and youthful memories, which respectively reflect the spirit of unity, cooperation, innovation and struggle of the Youth League branch, and celebrate the fifth birthday of the Youth League branch exhibition while reflecting the feelings of the university. In the end, at the large-scale literary evening with the theme of "University Feelings", awards were given to outstanding youth league branches, which showed the charm of some youth league branches.
Activity time: 20xx years 10 to 20xx years 12.
Activity object: all teachers and students of Mechanical Engineering College.
Organizer: Youth League Committee of Mechanical Engineering College
Organizer: League Society of Mechanical Engineering College
Co-organizer:
organizing committee
Chairman: Cao, Chen
Deputy Director: Liu,
Member: Zhang Wang Jia Feng zhangyan
Su Jinlong Mao Zheng Chao Huang Haiying
Mao Daoxiao Ni Ruijun Wang Gezhao Shirley
Zhang Danping Mao Qiwei Zhou Zhou Yuxiang Song
Chief planner: Liu
Team leader: Zhang Haiming.
Deputy Team Leader: Zhang,,
Members: members of the League Office of the College of Mechanical Engineering, members of the Women's Department and members of the Life Department.
Leader of Propaganda Group: Zhang Duchen
Deputy team leader:, Huang
Member: Member of the Advertising Department and Propaganda Department of the League Society of Mechanical Engineering College.
Outreach Team Leader: Sun Jiafeng
Deputy Chief: Xu Jinlong.
Member: member of the public relations department of the League of Mechanical Engineering College.
Team leader: Wang Tao
Deputy Team Leaders:, Ge, Zhao
Members: member of the Science and Technology Patent Department of the League Society of Mechanical Engineering College, member of Deng Reading Club, and member of Volunteers Association.
Celebration planning 4 I. Purpose of the event:
1, the opening activities attract social attention, create a grand opening atmosphere, and are full of popularity;
2. Spread the idea of Bank of Communications, and attract the cooperation between individual consumers and corporate customers in publicity;
3. Let more target groups participate and expand the influence of China Merchants Bank in Dongguan;
4. Lay a long-term foundation for the development of China Merchants Bank in Dongguan;
Second, the activity time
20xx165438+1October 28th
Third, invite guests.
Leaders of government agencies, leaders of provincial branches of Bank of Communications, leaders of well-known local enterprises, journalists from various media, etc.
Fourth, the theme of the event
1, activity theme: communication, integration, honesty and eternity;
2. Theme analysis:
(1) With the corporate philosophy of China Merchants Bank as the theme, we can spread the concept of honest service of Bank of Communications in the first time;
(2) Through the concept of China Merchants Bank, the society and target customer groups will accept the recognition of China Merchants Bank and its services at the first time;
(3) When it comes to activities, it will be associated with China Merchants Bank, and the understanding of China Merchants Bank will be sublimated in the theme of the activities.
Verb (abbreviation of verb) arrangement of activity atmosphere
1. In order to show solemnity and respect for the guests, red carpets can be laid on the places where the guests and the stage are located, especially where the distinguished guests stand; In order to highlight the festive and grand opening of the branch, the sidewalk at the bank entrance was also paved with a red carpet;
2. Hanging slogans, banners, X-shaped booths and other activities that highlight warmth and celebration around the venue;
3. Hang colored ribbons and flags, and place flower baskets, flower bonsai and floating balloons presented by tourists in eye-catching places. For example, there are 20 Chinese flower baskets on both sides of the gate, one of which is marked with the words "Warmly celebrate the opening ceremony of China Merchants Bank Dongguan Branch" and the other is marked with the name of the celebrant; Eight floating balloons were placed around the venue, and banners were hung under the balloons. The fluttering balloons spread the idea of China Merchants Bank while highlighting the atmosphere;
4. It is suggested that the balloon columns (meaning gold belts) be wrapped in gold on both sides of the stage, and an arch made of balloons and flowers be placed at the door:
Before the opening ceremony, the music and etiquette of the band appeared. During the activity, the band's music ignited the atmosphere again and again, which reflected the cheerful and warm opening atmosphere and attracted the attention of people around:
Activity flow of intransitive verbs
1, overall planning of opening activities;
(1) band music and etiquette welcome;
(2) speeches by leaders and guests;
(3) ribbon-cutting and unveiling ceremony;
(4) lion dance and performance;
(5) Song and dance performances;
(6) reception of the opening ceremony;
(7) The secret of parchment-mailing the first album;
(8) Wonderful gift farewell (promotional activities);
2. Etiquette welcome:
The etiquette lady wears a corsage and guides the invited guests to the sign-in desk. In the process of welcoming guests, the band played music to show a warm and festive atmosphere, and at the same time attracted the attention of people around them with the sound of playing music, gathering popularity;
It is suggested to set up an area in the reception center, so that every incoming customer can leave his handprint in the notebook, leave his signature, take photos as a souvenir, sign the notebook and bind the photos into a commemorative book.
3. Opening ribbon-cutting ceremony;
(1) Under the leadership of Miss Etiquette, Bank of Communications leaders and guests cut the ribbon together. Music and salute are played at the same time, and the shocking effect of the salute and the music played by the festive band will set off the scene in gorgeous jubilation;
At the same time of ribbon-cutting, six giant balloons with super visual impact were slowly lifted off, which means that Bank of Communications will release your dreams, bring the wealth of dreams, and create and contrast the festive atmosphere on the spot.
(2) After the ribbon-cutting is finished, the unveiling ceremony officially begins (it is suggested that the audience follow the "10, 9...3, 2, 1" under the leadership of Bank of Communications and government agencies).
* * * With the unveiling. At the same time, all the cold fireworks were released, and countless colored powders and ribbons floated in the sky, which meant that golden flowers were everywhere and * * * enjoyed wealth, and also expressed the blessing of Bank of Communications to the guests and society;
(3) Balloons were released, and a large number of balloons were Qi Fei, which reflected and set off the grand atmosphere of the scene, attracted the attention of people around, and expanded the influence of Bank of Communications in Jiangmen;
4. Lion dance is the crowning touch:
The leaders of China Merchants Bank and government agencies held brushes to make the finishing touch for the two lion dance projects, and the band played music to create a warm, cheerful and festive atmosphere; The "finishing touch" also implies the "golden touch" role played by Bank of Communications to society and enterprises. After the lion dance made the finishing touch, the lion dance performance as a traditional project in Guangdong Province was staged. The magnificent and colorful lions, the stars and the mirrors set each other off, showing various vivid forms and movements of lion dancing, attracting people's attention and interest, pushing the atmosphere to a climax again, and effectively improving the news highlights and publicity of the opening ceremony.
5. Opening ceremony reception:
Thank leaders and people from all walks of life for their concern and support, communication, honesty and love, and talk about dreams with a glass of wine. Let's lift champagne passionately and predict the wealth of dreams. Let's discuss wine with wine, and promote mutual heart-to-heart interaction and communication through a relaxed and casual atmosphere. We sincerely look forward to cooperating with you, and propose a toast to our bright future!
Highlights of the reception:
Champagne Tower-a rising champagne tower, which means that dreams and wealth are rising. * * * When holding champagne to celebrate, cold fireworks are lit and countless ribbons fly, symbolizing good luck;
Dream Golden Egg (Lucky Draw)-At the reception, the hostess draws the number of 10, and the guests in the seats corresponding to the drawn number take the stage to participate in the "Lucky Golden Egg" activity. Participants choose to smash golden eggs, find the note to open records according to etiquette, and reward participants according to the' content' of the note;
6. Opening ceremony reception:
Album title: The Secret of the Scroll;
Design a beautiful commemorative album showing the opening of Jiangmen Branch of Bank of Communications, and post it to all guests in the form of pictures and texts, including the opening ceremony, lion dance performance, reception and other activities. Exquisite picture books have commemorative and collection significance, spreading the information and ideas of Bank of Communications to the owners, relatives and friends in the collection;
7, wonderful gift farewell (gift promotion):
Set different gifts for personal business and enterprise business groups to promote sales. During the opening ceremony, a one-month promotion will be held. Anyone who goes to China Merchants Bank Dongguan Branch for business during this period can get a commemorative gift provided by Bank of Communications to ensure the continuity and publicity effect of the event and enhance the social visibility and influence of China Merchants Bank.
Celebration Planning Chapter 5 I. Celebration Month Theme
Exquisite work, wonderful life, work together to create a bright future for Polaris.
Second, the formation
Team 1:
Team 2:
Three teams:
The fourth group:
III. Contents of activities
(1) Sustained activities (September 8 -3 1)
1. Celebration photo exhibition.
2. Learn a new set of broadcast gymnastics, and each team will organize their own contact in their spare time. The office plays the new broadcast gymnastics CD every day from 12: 30 to 1: 00.
(2) Staged activities
Opening ceremony.
Procedure: The opening speech will be made by issuing the school flag, and the staff will sign the marathon prize (and breakfast).
(1) Marathon: It will be conducted as a team. The group with the top 9 returnees will win the collective prize, and the top 3 men and women will win the individual prize.
(2) Flag-raising: The flag-raising team took the national flag from the oldest employee of the company and awarded it according to the flag-raising ceremony.
(3) Signature: Opening speech: After the flag-raising team returns, the general manager will make an opening speech.
(4) After the opening speech, employees who celebrate their birthdays in September will sign their names at the celebration. (Put pigeons and firecrackers at the same time)
(5) Awards: collective and individual marathons will be awarded. (Breakfast buffet is also provided)
(6) Basketball preliminaries: Four teams draw lots for the preliminaries respectively.
2. Sing to celebrate the Mid-Autumn Festival.
(1) Basketball final. The first two teams in the preliminaries play the final.
(2) Performing in procession. Badaling ~ people line up to report the performance. The flag-raising group lined up to perform.
(3) Two people tug of war. A man and a woman from each team will have a tug-of-war competition. Take the first place.
(3) bonfire lighting ceremony. The top nine employees with the longest division of labor spread the fire, and finally the chairman of the presidium lit a bonfire and began to barbecue. (farmhouse meals: corn, sweet potatoes, peanuts, steamed stuffed buns, moon cakes, tea eggs, ducks, sausages, drinks)
(4) birthday celebration. Celebrate the ninth birthday of Polaris and celebrate the birthday of employees born in September. (30 minutes)
(5) The server displays. Show the uniforms of the company since its establishment in the form of sketches. Each group sent 1 person to answer which set was the earliest suit of the company, which set was the ~ year suit, and how many sets were displayed. (30 minutes)
(6) Reading poems with music. Senior staff member Huang
(7) social dance. (End)
3. Corporate culture knowledge contest. Each team should choose 3 people, and there must be 1 middle-level personnel.
5. All-around competition. Each team chooses one man and two women to participate in five sports: long-distance running, peak climbing, long jump, shuttlecock kicking and rope skipping. Take the team with the highest collective cumulative score.
6. Closing ceremony:
Procedure: broadcast gymnastics performance, award, flag removal and closing speech.
(1) broadcast gymnastics performance: performed by each team, with the highest score.
(2) make a closing speech. The assistant general manager made a closing speech.
(3) Awards: various awards produced in the award-giving activities.
(4) Returning the flag: Returning the flag to the flag after lowering it, and formally sealing the flag for safekeeping.
Fourth, the time schedule:
1. Continuing activities: September 9 -30.
2. Phased activities:
Opening ceremony September 9
All-around Competition September 6th 5438+05
Mid-autumn bonfire party in September 17
Cultural quality knowledge contest September 22
Closing ceremony on September 26th
Verb (abbreviation for verb) organization of activities
(1) Organizing Committee
The "Organizing Committee" of this activity is led by the trade union, with the chairman of the trade union as the chairman and commander-in-chief, and the leaders of each group are members of the Organizing Committee. The Organizing Committee is responsible for life planning, organizing and implementing, and supervising the leadership operation of the general commander with the approval of the general manager.
(2) Description of responsibilities
Secretarial group, responsible for organizing publicity and agitation, collation of written materials, prize procurement management and distribution, information statistics and other secretarial work.
The Culture Group is responsible for organizing the organization and operation of the photo contest and the corporate culture contest. Responsible for the whole process of photography and making dv discs.
The party group is responsible for organizing the smooth progress of the Mid-Autumn Festival party.
The planning team is responsible for the organization and operation of the opening and closing ceremonies of this event.
Sports Group: Responsible for the organization and operation of sports competitions related to all theme month activities such as marathon, all-around competition and basketball match.
Intransitive verb reward
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Seven. gift
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