The first signature shoe KAI 1 (Owen generation) that Anta cooperated with Owen will be sold worldwide in official website. Dallas's sneaker policy can also be used offline. The price of this sneaker is 125 USD (899 RMB). De Paolo said that the design and details of the shoes were inspired by Owen's Native American ancestry. On July 12 last year, Anta brand officially announced the signing of the lone ranger star Michael Owen. They wrote in the statement: "Welcome @KyrieIrving to join the Anta family and become the spokesperson of Anta basketball. Anta will launch a new business cooperation model with Owen, build an exclusive personal product line, help everyone who loves basketball from all fields, and promote the development of basketball culture. " At that time, Anta said that Owen would personally participate in LOGO and personal product design, and the new series would be released globally in the first quarter of next year.