Management psychology is applied psychology that applies psychology to the field of management.

People are often cautious when facing gains, but they become adventurers when facing losses.

Why is there such a deviation? This involves the concept of "serial position effect" in management psychology. The different order in which the brain processes information will affect our decision-making, which has nothing to do with the information itself. We often say that "the order of appearance in life is too important".

First Cause Effect and recency effect

There are two important effects in a series of position effects:

First cause effect: In the process of processing information, the information processed first will often have a significant impact on decision-making.

Recent effect: the information finally processed may also have a significant impact on decision-making.

The first cause effect is widely used in the ranking of goods on shopping websites such as Taobao, and the goods ranked first naturally receive more attention. In the figure skating competition and the variety show "Singer", the order of players' appearance reflects recency effect. When drawing lots, players will pray that the later the better.

Management psychology is so interesting.

But is it always the best to play last? Not necessarily.

If the judges decide the ranking on the spot, which is the most favorable? According to recency effect, the last one is the cheapest. If the situation becomes a few days before the result comes out, remember to come out first.

Because under the premise of sufficient cognitive resources, a person will often deeply process information, and the "shelf life" of deeply processed information is longer and easier to extract. If cognitive resources are exhausted and time is tight, then fresh information can impress people more.

halo effect

The second important effect in management psychology is halo effect.

In fact, the halo effect is a generalization. We often think that someone is strong in all aspects because he has some advantages, that is, "one is good and the other is good."

So do managers. The longer they are engaged in management, the more people are in charge, and the higher the probability of generalization.

Some managers will divide employees into two categories: excellent employees and mediocre employees. Managers often assign difficult and challenging important jobs to excellent employees.

Once excellent employees do their work well, managers will feel that their judgment is very accurate, and only in this way can excellent employees complete such challenging work. Therefore, the more managers look at excellent employees, the better, and the more they look at mediocre employees, the greater the gap.

Management psychology is so interesting.

But one day, excellent employees were not around, and an urgent task suddenly appeared. Managers had to draw generals from the dwarfs and assign urgent tasks to mediocre employees. Although reluctant, the final result may embarrass managers, and mediocre employees can actually do well.

So many employees are mediocre because managers don't give them opportunities to show themselves.

Advantage theory

Superiority theory is another important theory in management psychology.

Advantage theory holds that:

Everyone has advantages and disadvantages, and managers need a pair of eyes to discover the unique advantages of employees.

Instead of spending most of your time making up for your shortcomings, think more about how to give full play to your advantages.