What does the construction of corporate culture mainly include?

The content of corporate culture construction mainly includes four levels of culture: material level, behavior level, system level and spiritual level.

1, material culture

It is a tool culture composed of products and various material facilities, and it is a superficial culture expressed in material form.

The products and services provided by enterprises are the fruits of production and operation of enterprises and the primary content of material culture. Secondly, the production environment, corporate appearance, corporate architecture, corporate advertising, product packaging and design also constitute the important content of corporate material culture.

2. Behavior culture

Behavior layer culture refers to the activity culture produced by employees in production, management, learning and entertainment activities. Refers to the cultural phenomenon produced in enterprise management, education and publicity, interpersonal communication and cultural and sports activities. Including corporate behavior norms, corporate interpersonal norms and public relations norms. Corporate behavior includes behaviors between enterprises, between enterprises and customers, between enterprises and governments, and between enterprises and society.

3. Institutional culture

It mainly includes enterprise leadership system, enterprise organization and enterprise management system. Enterprise system culture is a culture in which enterprises restrict employees' behavior in order to achieve their own goals, which has * * * requirements and strong code of conduct. It regulates everyone in the enterprise. Enterprise technical operation process, factory discipline and rules and regulations, economic responsibility system, assessment, rewards and punishments, etc. Are the contents of enterprise system culture.

4. Core culture

It refers to a kind of spiritual achievement and cultural concept formed for a long time under the influence of certain social and cultural background and ideology in the process of enterprise production and operation. Including enterprise spirit, enterprise management concept, enterprise ethics, enterprise values, enterprise style and so on, is the sum total of enterprise ideology.

Expanding the institutionalized process of information enterprise management is an important means to promote the development of enterprise culture. How to make employees identify with corporate culture and turn it into their own work behavior is the key link in corporate culture construction. Boss magazine said that the enterprise system, which embodies the core concept of the enterprise, can strengthen the enterprise culture. After long-term repeated practice and improvement, it has become an idea recognized by employees.

Enterprise culture has the function of promoting the effective implementation and continuous innovation of enterprise system. Before the formation of corporate culture, the implementation of the system can only be constrained by external supervision. Once the supervision is weak, employees may not be able to do as required, and the management cost of enterprises is very high. Once the corporate culture is formed, the behavior of employees will become a voluntary behavior, and there is no need to strengthen supervision.