Yongxing Dong Run (China) Clothing Co., Ltd. is a joint venture subsidiary of haddad Company in Chinese mainland, which is jointly funded by haddad Company, Zhu Feng Group and Yong Lian Weaving Factory Group Co., Ltd.
The company is responsible for the regional operation of LEVI'S children's wear of authorized brands NIKE KIDS, CONVERSE, AIR JORDAN and HADDAD. Take "rookie" as the retail operation platform, target consumers are children and teenagers with future fashion trends, and provide consumers with the shopping experience of children's wear brands. The rookie takes "more fashion, more colorful and more life" as the product positioning, integrates sports, fashion and leisure, and pays equal attention to aesthetics and practicality.
Cainiao has opened brand integration stores in Chicago and new york, and plans to open 500 rookie stores by 20 15.
Haddad 1940 was founded in new york, USA. Is a family-owned enterprise with more than 60 years of experience in clothing and accessories management. Some people in the company are engaged in the design, procurement, marketing and distribution of children's wear. The company mainly deals in children's wear brands: Nike, Air Jordan, Nike SB, Nike licensedteam sports, Levi's, Converse, powermao, etc. Haddad opened its first "rookie" store in 2008, and established the operation mode of children's brand integration store.
Dong Run Investment is a branch invested and established by the major shareholder of Zhu Feng Textile (code: 600493), a textile fabric enterprise listed on the Shanghai Stock Exchange. Founded 28 years ago, the company has been focusing on the production and research and development of knitted fabrics. Is a listed company mainly engaged in knitting fabrics, spinning, dyeing and finishing, yarn dyeing, clothing production and environmental protection facilities operation, and is one of the key industrial enterprises and national enterprises in Fujian Province 100.
Yong Lian Woven in 1972 was established in Hongkong, and the Ruan family and Wang (Huang) family owned 100% of the shares. 1986, Yong Lian Weaving Factory was established in Dongguan and Shaoguan, Guangdong Province, with 32 workshops, and the total number of employees exceeded 10000, mainly producing babies and children's wear, with an annual output of about1.200 million pieces. The company has 37 years of production and export advantages, and its products are exported to the United States, Britain, Europe, Canada, Australia and Asia, and have been designated manufacturers by companies such as Caterpillar, Tesco, Nike, Target and Wal-Mart. The company focuses on the production of babies and children's wear, pays attention to caring for the healthy growth of children, and becomes a pioneer and expert in the children's wear market.