Event 1: 1986 plays the first NBA video.
1986, NBA Entertainment Company mailed a video to CCTV from the other side of the ocean. This is the video of the sixth game of 1985 NBA Finals between the Lakers and the Celtics. At that time, after this video was broadcast on CCTV, it immediately caused a nationwide fluctuation, and it was the first time for China fans to see such a high-level basketball game. That video was the first time that China fans watched an NBA game on TV, and it also kicked off the NBA's entry into China.
Event 2: 1989 Stern signed the broadcast agreement.
Three years later, David Stein, the young president of NBA, took the NBA video to China. At that time, David Stein had just taken office, and under his leadership, the NBA had just begun to exert its influence on a global scale.
Stein brought the video to CCTV's studio and showed the NBA video to the staff. He also said that if CCTV needs it, it can provide videos for free. Since then, China fans have been able to watch a certain number of NBA games every year. Although these games are not effective, they have already started to feast their eyes on China fans. At that time, CCTV and NBA signed a broadcast agreement.
Event 3: 1994 first interview in all-star game
1993- 1994 NBA all-star game was held in Indianapolis, Minnesota. This is Jordan's first All-Star Game after his first retirement, and Jordan's teammate Pippen won the most valuable player in that game. It was the first time that CCTV went to the United States to broadcast NBA games live. Since then, CCTV has sent people to cover the All-Star Game every year.
Event 5: 1994 The first live broadcast of the finals.
After the all-star game was broadcast live, CCTV broadcasted the finals again in the same year. The two teams that entered the finals at that time were the Houston Rockets led by Olajuwon and the new york Knicks led by Ewing. This is the first time that China fans have seen the live broadcast of the final. Later, CCTV broadcasted the remaining six games in the finals.
Event 5: Wang landed in NBA 2006 54 38+0.
After China fans are used to watching NBA games every year, they are more concerned about who will be the first China player to land in the NBA. After Song Tao and Ma Jian missed the NBA, the burden fell on the young Bayi center Wang.
1In June, 1999, Wang was selected by Dallas Mavericks in the second round of NBA. Two years later, Wang officially landed and became the first Asian player in the NBA. On April 6th, 200012000, Wang scored the first point for China players in the NBA in the regular season between Dallas Mavericks and Atlanta Hawks.
Event 6: 2002 "Street Dance Storm" advertisement
In 2002, a Nike basketball advertisement co-produced by several NBA stars was staged in China. White chocolate Williams, Odom, Carter and other stars showed the charm of American street basketball to fans all over the world for the first time. That advertisement made China fans realize for the first time that there is another way to play basketball. Since 2002, there has been a street basketball storm in China, which is still very violent until now.
Event 7: In 2002, Yao Ming became a rookie champion.
After Wang became the first Asian player in NBA, the 2.26-meter China giant Yao Ming once again wrote a magnificent stroke in NBA history. In 2002, Yao Ming joined the Houston Rockets as the first foreign top pick in NBA history. Since then, he has been selected into the starting lineup of the All-Star Game for the first time, participated in the playoffs for the first time, and became the ticket king in the history of the NBA All-Star Game ... Yao Ming has created one record after another for China players in NBA history.
Event 8: "Flying Man" Jordan visited China in 2004.
The earliest influence of China fans on NBA stars' visit to China should be that david robinson and joe smith came to Beijing in 1997. Over the years, so many NBA stars have visited China, and Jordan is the most important one.
On May 18, 2004, Jordan, who had just retired, came to Beijing. During this period, there was an unprecedented basketball craze in Beijing, and countless fans crowded in the Dongdan basketball court just to see the true face of Michael Jordan. During that visit to China, Jordan climbed the Great Wall and attended the awarding ceremony of Nike high school basketball game.
Event 9: The 2004 NBA China Tournament was held.
10, 14, that night in 2004 was a historic moment, because the NBA game officially landed in China at this moment. In Shanghai Gymnasium, the Houston Rockets led by Yao Ming played an NBA preseason game with the Kings. Although it is not the NBA regular season, from the scale of the game, this game can already be compared with the regular season. From the floor to the camera, from the basketball stand to every seat, this NBA preseason game gives China fans a chance to experience the feeling of NBA on the spot. Subsequently, the two teams played their first preseason game in Beijing.
Event 10: 2006 Dream Seven Team China Warm-up Match.
On the eve of this year's Men's Basketball World Championships, the American Dream Team 7, composed of NBA stars such as James, Wade and Anthony, came to Guangzhou, China to play a warm-up match with the China Men's Basketball Team. This is the first time that so many NBA stars have come to China to play at the same time. David Stein, president of NBA, said that he would plan to hold the regular season in China next year after the competition that made Guangzhou fall into the craze of "chasing dreams" for a long time. (Fu Ming)