Planning Scheme Model of Enterprise Knowledge Competition
I. Purpose of the event
A good product needs a good character, and a good character makes a good product. In today's increasingly competitive society, in order to achieve sustained and rapid development, enterprises must establish a high-quality staff. This activity is intended to take the National Day series as an opportunity to set off a learning upsurge in the company, promote the organic combination of employees' knowledge and skills, and create the spirit of building a "learning" corporate culture.
Second, the theme of the event
Create a learning enterprise and strive to be a knowledge-based employee.
Three. Time and place of activity
September 30th, 7: 00-9: 00 pm, in the dining room.
Fourth, organization
Divided into planning group and activity group.
1, Planning Group
Main responsibilities: responsible for the analysis and planning, publicity and guidance, data preparation and equipment arrangement of this activity.
Personnel arrangement:
① Master Plan: * * * *
(Coordinate activities, listen to group reports, and solve activities difficulties in time)
② Implementation plan: * * * *
(Organize the discussion and finalization of the planning scheme, and guide the progress of various planning activities)
③ Members:
* * * * * (responsible for the external publicity of employees in this activity, mobilizing their enthusiasm for participation, and organizing employees to study and train the reserved knowledge) * * * * (responsible for the preparation of products or quality knowledge materials in this activity)
* * * * * (responsible for the preparation of venue layout)
* * * * (responsible for preparing knowledge materials, such as pictures, music, videos, lights, etc.).
* * * * (responsible for the preparation of material procurement for this activity)
2. Field teams
Main responsibilities: Responsible for organizing the activity site to ensure the activities are carried out in an orderly manner.
Personnel arrangement: On September 28th, the planning and preparation team will determine the audience's seating personnel, division of responsibilities and program list.
Verb (abbreviation of verb) required resources
1, venue resource: company restaurant.
2. Site materials:
(1) A banner of "Dongfanghong First" National Day Celebration, Learning Culture "hung on the front beam, with white characters on a red background, which was made by the advertising company according to the actual size;
(2) The topic exchange office is located at the back of the stage, and the frame is marked with "Exchange Office";
③ About 50 colored balloons, original colored lights, movable tables and chairs;
(4) Set the company stereo on the right side of the stage, and the frame is marked with "Audio Department". It is best to borrow a projector for TV to connect with the computer and play videos; ⑤ Divide into 6 teams, with the frame marked "Climbing mat 1 team, climbing mat 2 team, climbing mat 3 team, accessories 1 team, accessories 2 team and accessories 3 team", and prepare a whiteboard right in front to score, with three teams on the left and three teams on the right;
⑥ The judges' seats are located in the first row below the stage, and the audience is located in the back row.
3. Activity props: The knowledge contest questions come from the computer (*** 100), 10 whiteboard pen, and 6 small whiteboard answering boards.
4. Other materials: two boxes of mineral water, three money counters, music CDs, microphones, cameras and some spare money (10 yuan change).
Sixth, the mode of competition.
This activity consists of three parts: team knowledge contest, audience interactive question and answer and entertainment activities. The rules of the team knowledge contest are as follows:
1. The activity team consists of six teams, including climbing mat 1, climbing mat 2, climbing mat 3, auxiliary materials 1, auxiliary materials 2 and auxiliary materials 3. Each team consists of 5 people (including 3 male employees, 3 female employees 1 person, and 3 management employees 1 person).
Note: (1) the mat climbing team 1 consists of two people (including line inspectors), and is currently climbing mats in the office 1 and1;
(2) Two people (including line inspection) on the PAD climbing team are currently climbing Pad 2+ 1 person from the production planning department;
(3) Team 3 of climbing mat consists of 2 people (including line inspectors) and warehouse 1 person at present;
(4) 1' s auxiliary materials team, consisting of two people in the injection molding group and+1' s adhesive skin group;
(5) The second team of accessories consists of two people in the printing group and sewing group +65438+ 0 people in the purchasing department;
(6) There are three teams of auxiliary materials, 2 in outsourcing group and 0 in blanking group +65438+ Quality Department.
2. Each team scored 100 this time, and the contest score (1) required questions, (2) scrambled questions, and (3) risk questions, 90% of which came from the contest question bank.
The competition rules are as follows:
(1) Required questions: In this round, the representatives of each team draw lots by computer to select questions. Each question consists of five small questions, which appear in the projector. Everyone should answer them in turn according to the seating order, and members of the same team cannot be replaced. Give 10 points for the right answers, and no points will be deducted for the wrong ones. This round of time is controlled within 40 minutes.
The purpose of this round lies in the familiarity of each player's basic knowledge. It is very important for each player to fight for the team.
(2) answer: the problem appears in the projector. After the host read the question and said "start", the teams scrambled to raise their hands to answer. The team that grabs the question can be answered by the representative, and the team members can give tips and supplements. When the answer is finished, they will say "Answer finished". In this round, * * * set 15 lane, 20 points will be given for the right answer, 20 points will be deducted for the wrong answer, and 10 points will be deducted for the incomplete answer. The time of this round is controlled within 15 minutes.
The purpose of this round is that each team is familiar with appropriate knowledge, can fight collectively and embody team spirit.
(3) Risk question: Each team can freely choose the risk score (20 points, 30 points, 50 points). If there is a risk question on the projector, the correct answer can be given the corresponding score, and the wrong answer will not be deducted. The time of this round is controlled within 15 minutes.
The purpose of this round is to familiarize each team with the difficulty knowledge and cultivate the enterprising spirit and adventurous spirit of the team.
(4) If the players can't answer the above questions, they should leave the opportunity to the audience and give corresponding prizes. If there is any objection, please ask the judges to make a judgment. (The judges are composed of 2 middle and senior managers, 1 grass-roots managers and 2 employees. )
3. Each round of knowledge contest can be interspersed with three rounds of interactive questions and answers from various audiences, with a total of 12 questions. In addition, employees can bring their own entertainment programs and set up five entertainment programs. The insertion time of each round is controlled at 12 minutes, and * * * is 40 minutes.
4. At the end of the activity, the audience seated personnel will make scoring statistics to determine the winners' list, and the company leaders will present awards to the winning teams on the spot.
Seven. Award settings
There are team prizes and individual prizes in this activity, in which the team prize consists of the first, second and third prizes and the excellent prize, with the first prize 1 name and the prize 600 yuan; Second prize 1 name, 300 yuan; Third prize 1 person, bonus 150 yuan, 3 excellent prizes, and bonus 90 yuan. (* * * 1500 yuan)
There will be a first prize 1 name, a second prize 1 name and a third prize 1 name for individual performances, and the prizes will be 100 yuan, 50 yuan and 30 yuan respectively. (* * * 180 yuan) Audience bonus per person 10 yuan. (* * * 120 yuan, total 1800 yuan)
Eight, preliminary preparation
1. Topic preparation: According to the planning scheme, the planning team will designate personnel to prepare the question bank. Among them, the question bank consists of (1) factory rules and regulations (20 channels); (2) product technology (30); (3) Quality inspection (30 passes); (4) Safety knowledge (10); (5) Interesting Q&A (10 channel) consists of five parts *** 100 channel, and each part gives questions according to the ratio of 2: 3: 5 (difficulty: medium: easy). There are 5 1 questions in the actual competition, and the hit rate is 5 1% * 90% = 45.9%.
2. Publicity of activities: According to the question bank, the planning team will make it public in the whole company three days in advance, and it is suggested that the person in charge of the workshop or department make use of the morning meeting to publicize it in order to achieve the purpose of familiarity.
3. Program selection: The planning group issued a notice to solicit 5- 10 programs of interest, and finally selected 5 programs. Teams can also send players to participate. The program selection ended on the afternoon of the 29th.
4. Venue layout: arrange the venue half a day in advance, install and debug computers, projectors, lights and stereos, arrange tables and chairs, put mineral water and set prizes.
Nine. financial budget
1, bonus category * *1800 yuan (1500+180+120);
2. Two boxes of mineral water are counted as 40 yuan;
3.200 yuan to make banners and slogans;
4. Ribbon and balloon in 50 yuan;
5. Answering whiteboard 6 600 yuan, pen 12 15 yuan;
6, music CD 100 yuan;
7. Participation Award 200 yuan 8. Photo Printing 50 yuan 9.
The total budget is 3055 yuan
X. Activity flow (omitted)
Chapter II: Marketing Competition Scheme
In order to enhance students' understanding and knowledge of economics and accounting theory, establish marketing awareness, improve the comprehensive handling ability of marketing and accounting, master the whole process of marketing work, enhance students' teamwork spirit, improve students' practical ability of analyzing and solving problems, and make students more competitive in their future work, the Accounting and Economic Management Teaching and Research Section plans to hold the fourth "Marketing Star" skill competition.
1. Participants: all teachers and students of the Accounting and Economic Management Teaching and Research Section. Competition time: 2012 65438+February 24th to February 25th at noon. The requirements of competition requirements (1) for teachers.
Marketing skill competition is the key to cultivate and improve students' professional skills. Instructors should attend classes in their own classes within the specified time, be serious and responsible, strictly manage, communicate in time, unify requirements and standards, and guide, comment, check and assess students' competitions.
(2) Requirements for students
1, strict attendance, class cadres and instructors are responsible for attendance;
Time: (it can be adjusted according to the specific situation, and it is not allowed to quit halfway) 8: 30 am-12: 00 am.
2.30-4 p.m.
2. Students should pay attention to safety during the competition, abide by the management system, and resolutely obey the arrangement and management of the instructor;
3. Seriously and strictly complete the skill competition task as planned;
4.gfd requirements: wear school uniforms and school cards. Casual clothes, slippers and school cards are not allowed.
5. Post-repair arrangement: Normal post-repair, during which training can be summarized and adjusted. 6. During the competition, obey the post arrangement, do not leave the post without permission, and do not walk around at will. (Those who need to leave school must obtain the consent of the instructor, otherwise the responsible students will be at their own risk. ) 4. Competition arrangement (1) Time schedule:
(2), personnel arrangement
Verb (abbreviation of verb) Competition content (1) Competition purpose:
1, conduct business planning training, understand the procurement process and skills, and understand the supplier market;
2. Learn and apply sales skills and methods;
3. Learn to communicate with others and find out the shortcomings and goals of learning; 4, the use of accounting, statistics and other knowledge for analysis and accounting. (2) Competition form:
1. Each class is divided into: design department, purchasing department, sales department, accounting department (counting and collecting money) and logistics department, each class has a tent, *** 14 class.
2. The participating classes independently investigate a certain kind of consumer goods in the real market, contact the production and distribution enterprises, understand the product market situation, formulate the product marketing plan from the perspective of enterprises, and submit the marketing plan to the organizing committee of the competition within the specified time. Please report the specific sales items to Mr. Zhang Ziwen before 12. 10. Such as: fruit, milk tea, snacks, sugar water, etc. (Note: no more than two classes in 12 are the same); See the scoring standard for the requirements of marketing planning scheme.
3. Purchasing expenses: each group is about 400 yuan, which can be paid by class fees or students themselves, mainly used for point-of-sale layout and commodity procurement;
Chapter III: Marketing Competition Plan
I. Background of the event
At present, college students' extracurricular activities are more and more frequent, and the forms tend to be rich and diverse, but most of them focus on the assessment of theoretical knowledge. However, social development requires higher and higher practical ability of college students, higher and higher requirements for college students to apply what they have learned and higher and higher requirements for college students' comprehensive quality of applying what they have learned. Based on such an idea and cognition, it is particularly important to carry out an activity that can effectively combine theory with practice. In today's highly developed commercial economy, marketing has increasingly become the key to the survival and development of enterprises, and the society urgently needs talents who know both marketing theoretical knowledge and practical skills. Marketing is particularly important for enterprises.
The present competition is the competition of comprehensive talents. As college students in the new century, we should seize the golden time at school, exercise our ability and improve our comprehensive quality. In order to promote college students' employment and entrepreneurship, help them integrate social resources, and build a project and talent gathering platform for college students in our college, the 1 1 level economic and legal affairs district team and college league branch hereby hold this marketing competition.
The teachers and students of the Ministry of Economic and Legal Affairs always adhere to the road of practical teaching, pay attention to students' practical ability, and improve students' enthusiasm and initiative in learning professional knowledge; At the same time, developing students' professional extracurricular activities can closely combine students' activities with professional learning. This marketing competition is an activity based on this premise, aiming at creating a platform for students to integrate theory with practice, so as to improve their comprehensive ability.
Second, the purpose of the activity
This contest broke the phenomenon that most college students pay more attention to theory than practice in their extracurricular activities, and put the activities in a real social environment to lead students out of books.
Ben, walk into reality and society. Exercise the comprehensive ability of students to apply what they have learned, and emphasize the application of what they have learned. Opening up the "second classroom" can explore talents for enterprises, train talents for society and provide new ways for college students' employment.
In this competition, we position it as based on professional marketing knowledge, taking sales planning as a means, starting from basic work, emphasizing the accumulation of social experience, and finally achieving the goal of improving the overall comprehensive quality of participating students.
Third, the feasibility analysis
College students have strong theoretical research ability and creativity, but they are often limited to books and theories. In fact, society is the biggest learning stage for college students, and it is their wish to learn how to better integrate into social life and how to better participate in the market economy. Faced with difficulties, college students are eager to get out of campus and broaden their horizons. Through practice competition, students can make full use of professional knowledge and theory to guide practice and verify theory through practice. On the basis of summing up practical experience, they can deepen their understanding of the theory, enrich and develop it, find out the gap between theory and practical application, fill the gaps in a targeted way, improve their theoretical knowledge, improve their comprehensive quality and lay a solid foundation for future employment.
At the same time, marketing activities can stimulate the potential of college students, so that more people can break through their own obstacles, challenge new difficulties and improve their overall quality. In addition, team spirit is an important part of today's society. This activity takes the form of team participation, which is to let the team members learn from each other and make progress together.
Fourth, propaganda strategy.
1. Poster publicity: post a poster about this contest at the entrance of the canteen and hang the corresponding banner.
2. Online publicity: announce the news of the competition to Weibo, the student union of the department, report the competitions at all stages in time, and report the finals and award ceremony with pictures. At the same time, the article introduces the significance and influence of this activity.
3. Provide information to the college radio station to publicize and report the contest.
Verb (abbreviation for verb) competition process
I. Registration
1. Registration phase
Time: 2012 65438+February * * to 2012 65438+February * *
Venue: Teacher Chen Hong of Li Bin Academic Affairs Office, Farr Economic Development Zone Team 1 12 1.
Participants: Participants are all classes of Ningxia Judicial Police Vocational College (1 1, 12). Every class will join the team.
There are four people in the team and a captain. See the registration form for details.
Registration method: Take the class as the unit, and get the registration form from Li Bin (Room 40 1 Teaching Building 2) or Chen Hong Office (Academic Affairs Office).
Entry requirements: Each department must organize at least 3 teams to participate in the competition.
2. Pre-competition demonstration
Time: 20 12 12 * * day.
Venue: Room 200, Teaching Building No.2
Participants: Each registration team will select one contestant.
Presentation: The Organizing Committee of the Marketing Competition of Ningxia Vocational College of Judicial Police Officers (coordinated by the Dean and Teacher Chen Hong) and representatives of the participating teams will attend. The leaders of the competition will provide the contestants with the list of products to be entered, publicize the requirements of the competition, schedule arrangement and other matters.
Second, the preliminary round
Competition theme: group match
Preliminary time: 2012 65438+February * * to 2012 65438+February * *.
Venue: Lecture Hall
Preliminary process:
(1) Preparatory stage (from 20 12 to 20 12 * *):
According to the requirements of the competition, submit the marketing plans of each team, including environmental analysis, product analysis, objectives, marketing strategies, budgets, etc. (The works are submitted in the form of marketing plan and PPT), and participate in the competition as preliminary works. (After the preliminary team submits their works, they will receive a reply from the organizing committee of the contest in the mailbox. If the work is submitted incorrectly, the organizing Committee will contact the team by phone for confirmation. E-mail addresses for submission in the preliminary round: Chen Honglao [email protected], Wang Qi [email protected] and Li Bin [email protected].
(2) initial evaluation stage (20 12 12 * *)
One day after the submission deadline, the Organizing Committee organized experts to review the works selected in the first round, and the evaluation committee consisted of five members, adhering to the principle of fairness and justice, and made professional evaluation on the entries from the aspects of whether the planning content is perfect and substantial, whether the creativity is feasible, whether the team division of labor is reasonable, and whether the problems are fully considered.
The results are presented in the form of scores. (according to the number of participating teams, brush off a batch)
(3) Preliminary results are announced (20 12 12 * *)
The list of teams entering the semi-finals after examination will be notified to all participating teams by telephone, and will be publicized through the contest organizer and Weibo to increase the influence and attention of the event, and the team leader who has advanced to the finals will be notified to receive marketing products. (Sponsor to be determined, emphasizing the principle of good faith, not allowed to sell in advance)
On the evening of 20 12 and 12 * *, the preparatory meeting for the rematch will be held, and the finalists of the rematch will attend the meeting for further details.
Three. compete in a quarter-final
Competition time: 2065438+0265438+February * * to 2065438+0265438+February * *.
Venue: Ningxia Judicial Police Vocational College
The rematch process:
From February 2065 438+2002 to February 2065438+6: 00 pm in February 2002, each team carried out sales in the school. The sales situation can be divided into two types: ① designated product sales (products are decided by sponsors, which are initially defined as mobile companies and Unicom companies) and ② free sales (students sponsor or buy their own goods for sales, and the organizing committee of the competition coordinates with relevant departments of the school in advance and provides relevant conditions during the competition so that the participating teams can sell). Every team entering the semi-finals needs to have sales records, including sales time, sales place, sales method, sales volume and profit. The semi-final teams should send their sales records and financial information to the email address designated by the competition organizing committee in WORD or submit them to the competition organizing committee in paper form before February * *, 2065438 12. (Each team shall record truthfully, and once it is found that it is fraudulent, it will be disqualified immediately; Paper documents must be clear and orderly. )
On February 20 12, * *, 12, the organizing committee of the competition will review the submitted sales records and financial situation, and score them according to the sales volume.
Rules for rematch:
1. Do not sell illegal, fake and harmful products;
2. The time, place and method of sales are not limited, as long as the detailed sales situation is submitted within the specified date;
3. Participate in the competition in good faith, and do not use all the funds of the contestants themselves, and do not falsify; (1). Model essay on the planning scheme of knowledge contest for college students (four articles) (2). Model essay on the planning scheme of knowledge contest in primary schools (five articles) (3). Q&A on the knowledge contest of primary school students' party history (100). A summary of the contest on the knowledge of college students' party history (5) .2 1 the Sixth Plenary Session of the 19th CPC Central Committee. (10) (6).202 1 The title of the knowledge answering contest of the Sixth Plenary Session of the 19th CPC Central Committee is attached with the answer (8). 202 1 The title of the knowledge answering contest of the Sixth Plenary Session of the Nineteenth CPC Central Committee has an answer (6) (9) 202 1 The title of the knowledge answering contest of the Sixth Plenary Session of the Nineteenth CPC Central Committee has an answer (5) (10)202 1 The title of the knowledge answering contest of the Sixth Plenary Session of the Nineteenth CPC Central Committee has an answer (4)