The time for the joint activity of KFC is 7. 19-8. 1. You can get a co-branded card in disguised form at KFC Dessert Station after a single purchase in 25 yuan. The activity ends at 8. 1. However, the original intention of this activity is also to achieve a good win-win situation for KFC and the popularity of CP and derivatives in disguised form. KFC also often co-names with various IPs.
Examples of joint names
Hiring a number of traffic stars as spokespersons, co-branding with young people's favorite brands, product localization, etc., KFC's marketing actions can be said to be full of tricks.
From Lu Han, Karry and Z.TAO to Roy, Zhu Yilong and Yibo, the speed of spokesperson upgrade made KFC once ridiculed as a "flow detector"; In 20021year, KFC introduced more than 10 new products, with an average of 3 models a month; Localized products such as old Beijing chicken rolls, preserved egg lean porridge and snail powder are dazzling. Just a few days ago, Yum! China also announced that KFC should blend in with local tastes and introduce regional dishes.