First, online celebrity cakes look more fashionable. Network celebrity cake is called network celebrity because it looks strange and is different from the cakes we usually see, so people will like it. Most of the things that can be called online celebrities now are beautiful and can keep up with the trend of the times, so they are sought after by many people. When the number of buyers keeps rising, this kind of product is called network celebrity product. Both online celebrity cakes and ordinary cakes use similar brands of colors and cream, so most of these cakes have the same taste, and their biggest difference lies in their appearance. Online celebrity cakes will have more ornaments than ordinary cakes, attracting more buyers through their appearance.
Second, the price of online celebrity cakes is much more expensive than ordinary cakes. The sales of red cakes are relatively high, so many businesses have come up with hunger marketing methods to raise the prices of these online celebrity cakes. Every online celebrity cake is about 1.5 times more expensive than ordinary cakes when it is just made. If the follow-up sales volume is getting higher and higher, the merchants will continue to raise prices in order to obtain higher profits. The reason why it is called an online celebrity must be to do some publicity. Merchants will add pre-advertising expenses and post-publicity expenses to cakes, so the price of online celebrity cakes is often much more expensive than ordinary cakes. Although the market share of online celebrity cakes is very high, they can only stay for a period of time. Everyone will not continue to choose after eating once, so merchants can only earn their own expenses by raising prices.
Many people want to send a photo to show off in their circle of friends when they buy celebrity cakes online, so merchants also take advantage of the weakness of buyers to constantly raise their prices and change their styles to stimulate consumers to buy.