Adam Digby, a famous journalist in Serie A, recently published a document that revealed how Cristiano Ronaldo moved to Juventus.
The deal started with the transfer of a defender and ended with Juve signing the top scorer in Real Madrid's history. Adam Digby reviewed the most exciting transfer this summer.
Juventus fans thought their team could win the game after seeing the close performance of the home team and Starlight Glimmer's Real Madrid on the court, but Cristiano Ronaldo, wearing the No.7 shirt, finally broke Juventus' dream of reversal with his excellent performance. After Buffon made the save, the danger in the restricted area of Juventus still remained, and carvajal's subsequent uncomfortable pass seemed to pass very high and was about to cross Cristiano Ronaldo.
At this point, he scored in a surprising way.
The Portuguese superstar jumped to his feet and completed a breakthrough backhand stroke. The air posture is elongated, and the football goes into the net in one go. After that, the whole Allianz stadium in Turin was silent. People couldn't seem to believe the goal performance just now, and then the audience stood up and applauded Cristiano Ronaldo.
The 4 1000 fans who watched the game in person stood up and cheered, which was just a microcosm of Cristiano Ronaldo's 3-0 victory. He took the lead for Real Madrid in the opening three minutes and eliminated the Bianconeri in the second leg with a 97-minute penalty.
Although the quarter-final defeat announced the end of Juve's European competition schedule last season, it seems to be the beginning of this exciting transfer story this summer. At first, it was just a strange and incredible rumor, but in the end it became a reality just like Cristiano Ronaldo's amazing shooting choice in April, and it will change the football pattern.
So how did this transfer happen?
Last month, Juventus signed defender Cancelo from Valencia for 40 million euros, and it was during the negotiation of this deal that Cancelo's agent Mendes conveyed the news that his football superstar was interested in joining Juventus.
"Ronaldo himself was the first person to believe in this transaction and the first person to act for it. He chose Juventus. " Juventus general manager Mallota told Corriere della Sera this week, "When we realized that we could seize this opportunity, the shareholders agreed to support the club. I want to emphasize again that this is the achievement of a great team. It all started when we started negotiations in Canceiro. He and Cristiano Ronaldo's agent are both Mendes. What we want to express is that signing Cristiano Ronaldo makes us extremely satisfied and happy. He has made up his mind to join Juventus. "
After learning about the 33-year-old player's intention to join, Mallota, Juventus Sports director Paratic and Vice President Nedved (pictured below) all felt that if they wanted to complete the transfer, they needed to inform the club board. Prior to this transaction, their highest transfer fee record was Higuain signed from Naples at a price of 90 million euros, and the Argentine striker ranked first in the team with an annual salary of 7.5 million euros after tax.
The gentleman's agreement reached by Real Madrid President florentino and Cristiano Ronaldo himself is a penalty of 654.38 billion euros for leaving the team, but the contract requirements for Juventus are not discounted. A four-year contract with an annual salary of 30 million euros after tax is somewhat beyond Juve's budget, but Mallota, Paratic and President Agnelli don't want to miss this opportunity.
They worked for several days to secure the deal. First, they confirmed the amount of liquidated damages he reached with Cristiano florentino, and then their agent Mendes discussed personal terms. After all these preparations were made, Agnelli flew from Pisa to Calamata, Greece, where Cristiano Ronaldo and his family were on vacation, to raise a glass to celebrate this previously unimaginable transaction.
Cost arrangement
"Our team will return to the mainstream and become more popular," Agnelli told everyone at the shareholders' meeting, where Juventus released a new logo last year. "We will attract new fan groups besides traditional die-hard fans: millennials, female fans and children fans. We will also ask ourselves, for example, what do the little girls in Shanghai and the millennials in Mexico City think? "
The answer to the question seems to be: "Which team does Cristiano Ronaldo play for?"
Finally, let's go back to the issue that these people accept. After careful management and development, Juve's profitable financial report for many years is about to enter a fiscal deficit.
Bearing the cost of Ronaldo will mean exchanging short-term investment losses for possible long-term high growth returns. After Paris Saint-Germain signed Neymar, their fans on social media increased by 22%. Juve also have reason to expect the same superstar effect. (As of press time) Their team account has 6.5438+million fans on Instagram, but their new No.7 has an amazing 6.5438+34 million fans.
They can also expect the money effect of C Ronaldo. The club's online shopping mall has been in a state of collapse from Wednesday night to Thursday. At the same time, on the first day after the official announcement of the transaction, Juventus' official store in Milan sold an average C Ronaldo jersey every minute.
Although the financial income of Juventus has increased by 1.25% in the past five years, it ranks only 10 in the latest ranking of the financial situation of football clubs released by Deloitte. But after completing this transfer, they can have a chance to surpass the previous teams (Liverpool, Chelsea, Paris Saint-Germain, Arsenal).
The chain reaction of signing Cristiano Ronaldo has even started to push up the club's share price. From the rumor of transfer on Monday, July 2nd to the finalization of the transaction on Tuesday, July 10, the club's valuation has increased by 34.8%!
Why Juventus?
Bernabeu's "unloved" has lingered in Cristiano Ronaldo's heart for many years, and he also thinks that florentino has become indifferent to himself. Therefore, with three years left in his contract, he chose to go to Juventus to seek new challenges in the new environment.
Juventus don't need Cristiano Ronaldo to win the Serie A title. The great achievements of seven consecutive championships have explained their dominance and monopoly in the league, but the situation is different in the Champions League. They beat Real Madrid on 20 15 and Barcelona two years later, but they found in the recent European competition that they wanted to compete with the best team.
In the past two seasons, Cristiano Ronaldo played an outstanding role in the elimination of Juventus. 20 17 scored twice in the final, referring to the wonderful barb and penalty last season. Now the old lady has reason to believe that with the addition of Cristiano Ronaldo, they will finally take the initiative to compete for the Champions League.
Juve are likely to package Higuain, rugani and other fringe players to offset the cost of the transfer. But most importantly, they look forward to ending the 22-year Champions League drought.
"I think this is an important signing, which means a huge leap and progress for everyone at the club," coach allegri told reporters this week, then added, "I believe the club and the president have made a great decision for Juve."
Allegri is already planning and preparing to return to the Champions League final next season, when the game will be held in Madrid. Considering that Ronaldo likes to attract attention as much as possible, is there a more suitable stage for him to contribute to the new club in such a dramatic scene?