Charming China City is a large-scale urban cultural tourism brand competition program sponsored by CCTV, jointly produced by CCTV Financial Channel, Pacific Century Travel and Guanzheng Film and Television. The main purpose of this plan is to promote the innovation and interaction of cross-screen media in China.
The city appearing in the program is a representative of China city that needs to be deeply understood by the whole world. The plan has brought deep support to the city in terms of think tanks, publicity, talents and funds, and will promote the development of China city, the promotion of its image and the upgrading of its tourism industry.
On April 2017 16, CCTV Charming China City was officially launched, which will use the mainstream media platform to present the tourism resources and cultural characteristics of China City, and help the city's development and social and economic transformation.
"Charming China City" will be hosted by and Ouyang, with politicians from 32 cities leading three representatives to form a "city team" to create various city business cards, and a tourist red envelope worth 500 million yuan will be distributed in the program.
The program starts on July 14, 20 18, 1 and is broadcast on CCTV financial channel every Friday 19: 00.
Second, the program host
Chen Weihong and Ouyang Xiadan (two people presided over the ceremony in turn, and two people presided over it at the same time).
***26 episodes, the first 25 episodes are 60 minutes each, and the final 1 episode is the finals and the award ceremony, 120 minutes.
Third, the competition system arrangement
Preliminaries: draw lots for groups and compete in two cities. 16 cities took the lead in promotion, and two cities were resurrected by online voting.
Rematch: 18 The cities were divided into 6 groups, and the champions in each group advanced first, and 4 cities were resurrected by online voting.
Semi-final: The top ten players are divided into three groups, with the champion of each group advancing and the three cities entering the finals.
Finals: live broadcast, three-city showdown, the audience inside and outside the venue voted to evaluate the third place in the championship, and presented awards at the same time as the top ten.
Fourth, the city registration standards
1, in line with the "Thirteenth Five-Year Plan" for urban construction: continuously improve the urban environmental quality, residents' quality of life and urban competitiveness, and strive to create a harmonious, livable, dynamic and distinctive city;
2. The development of urban tourism conforms to the mission requirements of "innovation-driven, coordinated promotion, green development, open cooperation, * * construction and * * enjoyment" put forward by the State Council in the Thirteenth Five-Year Tourism Development Plan;
3. The city has distinctive natural and cultural tourism resources;
4. The city has a positive attitude, a high degree of cooperation, a fine allocation of resources, and is promoted by the whole people.