How did the blind box looking for unicorns catch fire?

Blind boxes are very popular in recent years. On the one hand, people like the fresh excitement of drawing blind boxes, on the other hand, everyone likes to do it by hand. For example, I am a handicraft lover, and the walls at home are all made by hand. Looking for the unicorn's blind box, I also learned:

Looking for independence? The beast-seeking unicorn was founded on 20 18, which is a rapidly developing artistic trend in China. Company. Like looking for independence? The name of the beast? Zhi Zhi? To find those unique in the world? American artists and IP works, and adhere to the brand concept of "discovering the beauty of art and leading the trend of art" to accompany everyone? Bit? Does the family explore in the art journey? Unknown fun, finally? Emotions in the depths of the soul are singing.

There are many well-known IP's for finding unicorns: Farmer Bob, RiCO, Agan Aguan, Xinyu, Zhuo? Wang et al. , are quite popular, many of them are new products of network celebrities in the season. For example, Zhuo Dawang series (Apple Village Blind Box, who is the witch blind box, department store blind box) and RiCO series (RiCO Island Music Festival, RiCO afternoon tea blind box) are loved and sought after by many young people, which is naturally a fire.